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[Physician](https://www.beckersphysicianleadership.com/) - About - [About Becker’s](https://hubs.beckershealthcare.com/about) - [Careers](https://hubs.beckershealthcare.com/careers) - For Sponsors - [Contact Us](https://www.beckersphysicianleadership.com/contact-us/) - [Media Kit](https://www.beckershospitalreview.com/request-media-kit/) - [Content Specs](https://hubs.beckershealthcare.com/content-specifications) ## From 'call center' to 'contact center': How to make the transition & why it matters to patients  --- Patients' heightened expectations for convenience and fast responses have spurred healthcare organizations to level up their contact centers, and move away from antiquated "call centers" that have historically led to rerouted calls, inefficiencies and frustration.  This interview with Ron Strachan, Healthcare CIO Advisor at Zoom shares what healthcare organizations — whether a provider, payer or life science company — need to build a modern, robust contact center.  **Learning points: **   - Why contact centers have gained renewed attention as a top priority - How a cloud based, video enabled, contact center solution can expand patient engagement and satisfaction - Ways the modern contact center can increase flexibility for physicians and potentially reduce burnout   Please fill out the form to download the whitepaper.  [![](https://www.beckershospitalreview.com/wp-content/themes/beckers-healthcare/assets/images/logo.png) Becker's Hospital Review | Healthcare News & Analysis](https://www.beckershospitalreview.com) ### Contact Us [1-800-417-2035](tel:180041720354) [becker@beckershealthcare.com](mailto:becker@beckershealthcare.com) - [RSS Feed](https://www.beckershospitalreview.com/rss-feeds/) - [LinkedIn](https://www.linkedin.com/company/asc-communications/) - [Facebook](https://www.facebook.com/@BeckersHospitalReview/) - [X](https://x.com/beckershr) - [YouTube](https://www.youtube.com/user/hospitalreview1) ### Other Becker’s Sites - [ASC](https://www.beckersasc.com/) - [Spine](https://www.beckersspine.com/) - 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