Convenience Wins: Marketing and Patient Experience Strategies for The Modern Consumer

This webinar is on-demand and can be viewed at your convenience.

Covid-19 has forced healthcare providers to redefine the patient journey overnight. Marketing and patient experience leaders have been tasked with finding new strategies to increase search and web traffic, streamline patient communications, deploy telehealth solutions, and even transact digitally to safely serve the patients in their care. Innovative healthcare systems like Monument Health have rapidly changed the way they do business to deliver a modern patient experience powered by messaging—from chat to check-up—100% digitally.

Join this insightful session to learn:

  • New research on how consumer behavior and bran expectations have changed
  • Why secure texting is the present and future of patient care and engagement
  • How to leverage omnichannel messaging to grow reviews, dominate search, convert web traffic, schedule appointments, and more
  • New ways healthcare systems can recruit through digital engagement and communication strategies
  • Best practices for mastering the modern patient journey
  • How to reduce friction in your patient billing process



daly-hs - Emma Goodman

Craig Daly

Vice President, Healthcare Solutions, Podium

zebroski-hs - Emma Goodman

Robin Zebroski

Vice President, Strategic Marketing & Communications, Monument Health