Most AI implementations don't fail because of the technology. They fail because organizations focus on deployment instead of behavior change. Clinicians don't resist innovation — they resist disruption that doesn't clearly improve patient care or make their day easier. In this webinar, we'll explore what it actually takes to move from pilot to real clinical adoption — and why the organizations that win with AI won't necessarily be the ones with the most advanced technology. They'll be the ones that best understand human behavior.
From the concept of micro-friction to the psychology of clinician trust, we'll share what we've learned building and deploying clinical AI at scale — alongside a clinical leader who has navigated this firsthand. The goal isn't getting providers to comply with AI. It's helping them discover why it matters to them.
Key Takeaways:
- Native or nothing: why AI that isn't built into the workflow will never stick
- Why the best AI implementations start with clinical rationale, not a mandate
- How micro-friction kills adoption and what to do about it
- How to position AI as a resource that aids clinical judgment, not replaces it
