Morgan Haines

Senior Director, Optum Advisory Services

Morgan Haines is a Senior Director at Optum Advisory Services (OAS), supporting hospitals and health systems with revenue cycle performance. Morgan specializes in improving the patient financial experience, engaging physicians in documentation improvement initiatives, enhancing business office performance, and optimizing overall revenue cycle operations through cost reduction and revenue maximization strategies – in hospital and professional settings. Morgan has also helped partner hospitals and physician practices improve productivity and labor management.

Morgan has served a client base of more than 150 institutions including academic medical centers, community hospitals, large physician practices, and post-acute care facilities. Morgan holds a Bachelor of Science in Business from Wake Forest University.

Tom McCormick

VP, Patient Accounts, Penn Medicine

Tom McCormick was born and raised in Philadelphia and earned his bachelor’s and master’s degrees from Temple University. He has worked in health care finance for more than 40 years, all in academic medical centers. Tom is currently the Vice President of Patient Accounting at the University of Pennsylvania Health System. His responsibilities cover the accounts receivable operations for six hospitals, the faculty practice plan, the physician primary care group practice, homecare services and behavioral health. Tom is also a board member of the Philadelphia Chapter of American Association of Healthcare Administrative Management (AAHAM) where he previously served as that organization’s president for 12 years.