Marketing Your Robotic Service Line: How to Communicate Value to Patients and Referring Physicians

Wednesday, December 15th, 2021 | 3:00 PM - 4:00 PM CT

Speakers will discuss:
  • Two different and successful strategies used to educate their patients and referring physicians
  • How leveraging data helped them develop impactful and comprehensive strategies that delivered positive results
  • The rationale for driving the need to educate their community on their robotic-assisted surgery program



Ann  Fatzinger - Abbie Engel

Ann Fatzinger

Manager, Brand Marketing Lehigh Valley Health Network


Jennifer Adamski, MBA

Manager, Brand Marketing, Lehigh Valley Health Network

Emily Tamberino

Emily Tamberino

Director of Marketing, Vail Health Hospital

Turner Lisle - Abbie Engel

Turner Lisle, MD, FACS

Director of Robotic Surgery and The Vail Health Comprehensive Hernia Center, Vail Health Hospital