Marketing Your Robotic Service Line: How to Communicate Value to Patients and Referring Physicians
Wednesday, December 15th, 2021 | 3:00 PM - 4:00 PM CT
Speakers will discuss:
- Two different and successful strategies used to educate their patients and referring physicians
- How leveraging data helped them develop impactful and comprehensive strategies that delivered positive results
- The rationale for driving the need to educate their community on their robotic-assisted surgery program
Presenters:

Ann Fatzinger
Manager, Brand Marketing Lehigh Valley Health Network

Jennifer Adamski, MBA
Manager, Brand Marketing, Lehigh Valley Health Network

Emily Tamberino
Director of Marketing, Vail Health Hospital
