Ensuring Reviews Reflect Reality: How to Build an Award-Winning Reputation and Patient Experience
Tuesday, May 13th, 2025 | 1:00 PM - 2:00 PM CT
How did one hospital turn negative online reviews into industry acclaim?
After acquiring a neighboring health system, New Jersey-based Virtua Health implemented a strategic campaign to ensure the online reputation of its hospital in Willingboro (NJ) reflected its high quality of care. But by operationalizing patient feedback and adopting a more collaborative, data-driven approach, the hospital transformed its reputation — both online and in the community.
Join us to uncover Virtua Health's playbook for success and leave with proven strategies to elevate your organization's reputation and patient experience.
Key takeaways:
How Virtua Health aligned marketing and patient experience to improve satisfaction
The role of online reviews in shaping hospital reputation and culture
Strategies to break down data silos and operationalize patient feedback
Presenters:
John Kirby
Senior VP and President Virtua Mount Holly Hospital & Virtua Willingboro Hospital
