Maximize the Opportunity: CRC Awareness Month

Optimizing Technology, Educating Patients and Engaging Younger Populations

Tuesday, February 22nd, 2022 | 12:00 PM - 1:00 PM CT

March marks colorectal cancer (CRC) awareness month and is a reminder that keeping up with CRC screenings, starting at age 45 for average risk patients, is a key to prevention. During this webinar we’ll hear from two leading health systems, St. Elizabeth’s and King’s Daughter’s, who will outline strategies and tactics they have implemented to improve CRC screening rates. Find out actions you can take now to drive quality improvement by aligning people, process and technology to activate CRC screening amongst younger populations during CRC Awareness Month and beyond.

Key Takeaways/Panel Topics: 
  • Discuss the impact of suboptimal and stagnant CRC screening rates
  • Share the health systems quality improvement journeys
  • Overview of effective strategies for improving CRC screening rates
  • Highlight the health systems activation plans for CRC Awareness Month
  • Understand approaches to people, process, and technology for engaging 45-49 year old patients


Church, Allison

Allison Church, MBA, LPN

Manager, Quality Transformation, St. Elizabeth Physicians

Deena Head Shot

Deena Stewart, RN, CGRN, BSN

Digestive Health Nurse Navigator, King's Daughters Medical Center

DRBrooks Headshot

Durado D Brooks, MD, MPH

Deputy Chief Medical Officer, Screening, Exact Sciences