The state of healthcare marketing in 2024


The healthcare industry has reached a tipping point where consumers don't blindly trust brand promises or provider referrals when seeking care. Their increased reliance on crowdsourced feedback means that providers need to prioritize reviews, star ratings and accurate business listings to establish brand trust.

This report includes key insights on consumer feedback trends, hospital rankings and strategies to boost reputational performance from leading systems. 

Key insights:
 
  • Trends on consumer feedback and health system's reputational performance
  • 50 health systems + 20 hospitals with the highest reputation scores
  • How healthcare marketers can build and execute a reputation performance program
 

Please fill out the form to download the whitepaper.