The consumer revolution has been digitized: How to meet patients where they are (online)
Thursday, March 4th, 2021 | 12:00 PM - 1:00 PM CT
Health systems with an eye towards consumerism have long seen the promise that digital innovation brings to the patient experience. On the clinical side, digital tools have been used to improve areas like smart records, imaging and diagnostics, and staffing. Yet, while the digital revolution has helped revamp how health systems approach care, patients have been left longing for similar advancements on the financial side.
With the ongoing pandemic driving digital adoption to the highest levels ever seen, revenue cycles can no longer afford to miss out on the opportunity to connect with patients where they’re spending the majority of their time: online. 2020 saw a 37% increase in time spent online giving patients more opportunities to seek out health systems that better align with the billing experience they expect to receive. Health systems not focused on leveraging digital innovation to provide better transparency, affordability, and self-service during the financial experience will find themselves in an arms race towards consumerism with local competition.
Join a panel of leading healthcare industry experts as they discuss how to meet the growing demand for consumerism through a better digital framework and deliver big wins to your revenue cycle and patients.
In this session you will learn:
- How to drive digital engagement to meet patients where they are and deliver better transparency, affordability, and satisfaction to the financial experience.
- How to achieve a sustained advantage through the application of AI & machine learning to critical aspects of the financial process.
- How to empower patients to take greater ownership of their financial journey and better manage their responsibility themselves.