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2:00 PM CT The COVID-19 pandemic has stressed the need for payers to be agile so they can quickly pivot their businesses to respond to unforeseen changes in the market. The time has never been more critical for payers to leverage a single system of engagement that enables rapid digitization of manual processes for member on-boarding and retention. EmblemHealth will share how they optimize business operations, transform multi-line shop and enroll experiences, and manage direct and broker channels on a single platform. **Join this webinar to learn how the Salesforce platform can help you:** - Automate sales operations to increase speed to market and stay ahead of the curve - Intelligently guide members to find the right coverage based on their needs and eligibility - Deploy scalable experiences across multi-lines to support growth, retention, and satisfaction targets     ## Presenters ![Vlocity - Kevin Riley Headshot - Abbie Engel](https://go.beckershospitalreview.com/hs-fs/hubfs/Vlocity%20-%20Kevin%20Riley%20Headshot%20-%20Abbie%20Engel.jpg?width=120&height=120&name=Vlocity%20-%20Kevin%20Riley%20Headshot%20-%20Abbie%20Engel.jpg) ### Kevin Riley ##### Senior Vice President, Healthcare and Life Sciences, Salesforce ![Geeta Nayyar Headshot - Abbie Engel](https://go.beckershospitalreview.com/hs-fs/hubfs/Geeta%20Nayyar%20Headshot%20-%20Abbie%20Engel.jpg?width=120&height=120&name=Geeta%20Nayyar%20Headshot%20-%20Abbie%20Engel.jpg) ### Dr. Geeta Nayyar ##### Executive Medical Director, Healthcare and Life Sciences, Salesforce ![Ciji Headshot - square](https://go.beckershospitalreview.com/hs-fs/hubfs/Ciji%20Headshot%20-%20square.jpg?width=120&height=120&name=Ciji%20Headshot%20-%20square.jpg) ### Ciji Adams ##### Senior Manager, Healthcare and Life Sciences, Salesforce ![Macmmillian](https://go.beckershospitalreview.com/hs-fs/hubfs/Macmmillian.png?width=120&height=120&name=Macmmillian.png) ### Tom MacMillan ##### Chief Information Officer, EmblemHealth --- Becker's Websites - [Hospital](https://www.beckershospitalreview.com/) - [ASC](https://www.beckersasc.com/) - [Spine](https://www.beckersspine.com/) - [Clinical](https://www.beckershospitalreview.com/quality) - [Health IT](https://www.beckershospitalreview.com/healthcare-information-technology/) - [CFO](https://www.beckershospitalreview.com/finance/) - [Dental + DSO](https://www.beckersdental.com/) - [Payer](https://www.beckerspayer.com/) - [Podcasts](https://www.beckerspodcasts.com) - [Behavioral Health](https://www.beckersbehavioralhealth.com/) - [Physician Leadership](https://www.beckersphysicianleadership.com/) - [MyBHC](https://my.beckershospitalreview.com/) - [Career Center](https://careers.beckershospitalreview.com/)   Virtual Learning - [Webinars](https://www.beckershospitalreview.com/upcoming-webinars.html) - [Whitepapers](https://www.beckershospitalreview.com/whitepapers.html) - [Podcasts](https://www.beckerspodcasts.com) Conferences - [15th Annual Meeting](https://conferences.beckershospitalreview.com/april-annual-meeting-2025?utm_source=hubspotwebsite&utm_content=footer) - [Spring Payer Issues Roundtable](https://conferences.beckershospitalreview.com/spring-2025-payer-roundtable?utm_source=hubspotwebsite&utm_content=footer) - [Clinical Leadership Summit](https://conferences.beckershospitalreview.com/april-annual-meeting-2025/ClinicalLeadershipSummit?utm_source=hubspotwebsite&utm_content=footer) - [Spring Chief Pharmacy Officer Summit](https://conferences.beckershospitalreview.com/ChiefPharmacySummitApril2025?utm_source=hubspotwebsite&utm_content=footer) - [22nd Annual Spine, Orthopedic and Pain Management-Driven ASC + The Future of Spine Conference](https://conferences.beckershospitalreview.com/spine-ortho-asc-2025?utm_source=hubspotwebsite&utm_content=footer) - [Behavioral Health Summit](https://conferences.beckershospitalreview.com/behavioralhealth-2025?utm_source=hubspotwebsite&utm_content=footer) - [Upcoming](https://conferences.beckershospitalreview.com/upcoming-events/upcoming-conference?utm_source=hubspotwebsite&utm_content=footer) Contact Us - 1.800.417.2035 - [becker@beckershealthcare.com](mailto:becker@beckershealthcare.com) - Copyright © 2026 Becker's Healthcare. 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