The online reputation playbook for multi-location healthcare organizations



Online reviews are paramount — 95 percent of consumers read a review before making a purchase or working with a local business, according to research from Northwestern University in Evanston, Ill. Online reviews have not only replacing word-of-mouth referral, but they’ve also become the trusted source for choosing which company to buy from.

Managing the online reputation for a multi-location healthcare organization is a tall task, so instating an effective online reputation program is critical. Doing so will help build brand awareness, grow revenue by driving more customers and increase an organization’s ability to compete online.

Read this ebook to learn how to:

  • Build an online reputation program that works
  • Get started with Google Reviews
  • Optimize your review request program
 

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