The Personalization Imperative: Prioritizing the Consumer Experience to Improve Financial Results and Patient Satisfaction


Monday, March 11th, 2019 | 12:00pm - 1:00pm CT


Most patients wouldn’t use the words convenient, transparent or personalized to describe their payment and engagement experience with hospitals and health systems. Healthcare billing has a lot of catching up to do - especially when compared to other industries such as airlines or ecommerce - but it’s difficult to prioritize this among the many other issues facing a hospital or health system’s financial department today. Yet, studies have shown that patients satisfied with their medical billing process are 5x more likely to recommend a hospital and twice as likely to pay their bill in full. Learn how other CFOs and heads of RCM were able to seamlessly incorporate the latest technologies into their daily revenue workflow and see results such as 36% increase in collections within just 90 days.

In this webinar, you’ll learn:

  • How other industries have prioritized the consumer payment experience; and how these examples impact expectations in healthcare
  • Opportunities to employ the most modern engagement strategies in patient billing
  • How top US health organizations ranging from hospitals to specialty medical practices were able to increase collections by over 30% and achieve 95%+ patient satisfaction



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